Who we are
Magoo Media Group is an independent publisher. It is one person -- me, Ryder M. -- building a portfolio of 25 product review sites, each covering a single category properly rather than covering everything badly. There is no investor, no parent media group and no content agency writing under a house byline.
I started this because the category is broken in a specific, fixable way. Search for almost any product and the first page is full of sites that have never touched it, ranking whatever pays best, behind a disclosure sentence set in gray type at the bottom of the page. The information is not wrong so much as untethered: there is no way to tell whether anybody involved has used the thing.
The fix is not complicated and it is not new. Name a person. Publish the method. Disclose the money before the links. Be willing to say a popular product is not worth buying. What is unusual is doing all four at once and holding every site in a portfolio to the same version of them.
I should be equally plain about where this stands today: 1 of the 25 sites is live and the other 24 are still in build, and the ones still in build have tested, published or recommended nothing. Everything below describes the standard every site is held to, and the portfolio page says the same thing about every brand on it.
Editorial standards
These apply to every site in the portfolio, without exception.
How picks are chosen
A product qualifies for consideration on merit for the stated use case, and nothing else. Placement is never sold. Commission rate never affects a ranking, a score or the order of a list. A manufacturer cannot pay to appear, cannot pay to rank higher, and does not see a verdict before it publishes. Where two products are close, the cheaper one wins unless the page explains specifically why it should not.
A product is disqualified when its safety certification cannot be verified, when the manufacturer will not disclose a specification that matters for the category, or when the only available evidence about it comes from the manufacturer.
When we get something wrong
Email contact@magoomediagroup.com and tell me what is wrong and how you know. Corrections are made on the page itself rather than in a separate log nobody reads. Where a correction changes a recommendation or a factual claim, the page carries a visible note saying what changed and when. Typos get fixed silently; substance does not.
This is deliberately the most boring paragraph on the site, and it is also the one most competitors do not have. A corrections route that is visibly used is worth more than any badge. The full process, what qualifies, and the public log of every correction issued so far are on the corrections page.
Independence from the brands we cover
No paid placements. No sponsored rankings. No manufacturer-supplied winners. No advance review of copy by a brand. If a product is sent to us free of charge, the page says so in the same place it says how long the product was used, because who paid for a unit is part of the evidence.
Who is accountable
One person, named, on every site. That is me, and there is no second byline to hide behind.
The above is the summary. The formal rules behind it -- sourcing and citation standards, how AI may and may not be used, conflicts of interest, and how samples are handled -- are set out in the editorial policy.